Product description:
HydraGeneration Pale rose – Where moisturizing meets protection!
 
HydraGeneration Pale rose from our partner Naolys is a state-of-the-art skincare ingredient that redefines hydration by balancing the water and lipid levels in the epidermis. The ingredient is extracted from Rosa centifolia, an important member of the Rosaceae family. The power of plant cells is harnessed to improve hydration, strengthen the skin barrier, and protect against dehydration. The result is visibly softer, smoother, and more comfortable skin with long-lasting elasticity.

Native to the Mediterranean region, the pale rose has been cultivated since ancient times for its beauty, fragrance, and medicinal properties. It was revered in ancient Egypt for cleansing rituals, used in Roman remedies, and later prized by Empress Josephine. It has long been valued for its antiseptic, astringent, and cleansing properties. Today, its legacy lives on in modern cosmetics through the advanced use of rose cells.

At the cellular level, HydraGeneration Pale rose stimulates lipid synthesis and improves water retention in the stratum corneum. By improving cohesion between corneocytes and reducing transepidermal water loss, it restores the skin's optimal moisture balance. Clinical evaluations confirm its effectiveness: an increase in hydration is visible just two hours after application, with significant, lasting improvements after 28 days.

Corneometer measurements underscore the long-lasting hydration provided by HydraGeneration Pale rose, even after just one application. Participants reported immediate softness, elasticity, and comfort, with 100% noticing improved suppleness and 95% noticing improved hydration and repair of dry areas.

HydraGeneration Pale rose promotes cell regeneration, as demonstrated by increased KI-67 expression, and stimulates the production of keratin and natural moisturizing factors (NMF). It also supports uniform filaggrin synthesis, which is essential for maintaining epidermal integrity. By strengthening the hydrolipid film and skin barrier, HydraGeneration Pale rose offers a dual action: deep moisturization and protection.

This unique innovation offers a scientifically proven solution for optimal hydration, ensuring that skin remains soft, supple, and resistant to daily dehydration.

HydraGeneration Pale rose is available in the following four different forms: 
100% Powder
20% Plant Cells Sonicated in Glycerin 
20% Plant Cells Sonicated in Sunflower Oil
20% Dispersed in Glycerin