Product description:
 
✨ Award-Winning. Skin-Loving. Mind-Soothing.
Pickmulse™, developed by Lucas Meyer Cosmetics by Clariant, is a revolutionary, surfactant-free emulsifier that’s changing the game in cosmetic formulation. Winner of the BSB Innovation Award, In-Cosmetics Green Ingredient Awad and Best Functional Ingredient Award, Pickmulse™ delivers exceptional performance, unparalleled sensory appeal, and a deep connection to sustainability and well-being.

🌱 100% Naturally Inspired
Crafted from organic Bolivian quinoa starch, Pickmulse™ is vegan, allergen-free, biodegradable, and responsibly sourced. It supports sustainable development via partnerships with the Pro Inpa Foundation in the Andes.

🧪 Next-Level Formulation
 Pickmulse™ creates Pickering emulsions with no surfactants, producing stable, ultra-white emulsions with a soft, powdery finish. Compatible with glycols, ethanol, pigments, and UV filters, it emulsifies up to 20% oil with 5% usage. It's ideal for everything from light sprays to rich solid creams. Due to the swelling properties of Quinoa, Pickmulse™ has to be processed cold.

🧠 Skin Meets Brain – The Science of Well-Being
Clinically tested, Pickmulse™ uniquely stimulates both conscious and unconscious well-being, activating brain regions associated with relaxation, happiness, and reward. EEG and MRI studies prove it: Pickmulse™ outperforms traditional emulsifiers in enhancing emotional response and skin sensation.

Here’s how it works:
The skin and brain are tightly connected via the neurocutaneous system, with free nerve endings and mechanoreceptors in the skin sending signals directly to the brain.
EEG Study: Showed that users experienced greater relaxation with Pickmulse emulsions compared to traditional ones (e.g. Glyceryl Stearate + PEG-100 Stearate).

fMRI Study: Demonstrated that Pickmulse™ uniquely activated:                                            
✅ Right and Left Primary Somatosensory Cortex – enhancing tactile awareness
✅ Secondary Somatosensory Cortex & Dorsal Posterior Insula – strongly linked to positive emotions
✅ Prefrontal Cortex – associated with well-being
✅ Striatum – the brain’s reward center stimulating motivation and happiness

📊 Results Summary:
  
4× higher stimulation of somatosensory regions
  
3× stronger activation of emotional “feel-good”      centers
  
2× higher activity in reward and motivation zones

👩‍🔬 Validated by Science. Loved by Consumers.
In a consumer study with 100 women in France:
  
Over 80% felt their skin “loved” the Pickmulse™ formulations. They praised the      skin feel, visual appeal, and increased sense of comfort and well-being
  
60–70% preferred the texture and overall      experience over their regular creams
  
Notable improvements in skin softness, balance      and emotional response after just one week

💧 A New Era of Holistic Skincare
Pickmulse™ emulsions:
  
Are microbiome-friendly and non-irritating
  
Improve skin barrier better than leading      emulsifiers
  
Leave a powdery-soft, non-greasy finish
  
Deliver a visibly balanced, radiant complexion

Pickmulse™ is more than an emulsifier—it's a holistic ingredient that connects science, sustainability, and sensorial beauty.